Effective Date: March 17, 2025

Thank you for choosing Keep Habits, your personal habit tracking BFF! We are committed to protecting your privacy and ensuring that your personal information is handled responsibly. This Privacy Policy outlines how we collect, use, and protect your information when you use our app. We do not require users to create accounts to use Keep Habits.

1. Information We Collect

When you use Keep Habits, we may collect the following types of information:

1.1 Usage Data

• Device Information: We may collect information about your device, including the device type, operating system, and unique device identifiers. This helps us understand app performance and compatibility.
• Log Data: We may collect log data that your browser or device sends whenever you use our app, including your IP address, browser type, and the pages or features you access. This information is used for troubleshooting and improving the app.
• Habit Data: Information about the habits you create and track within the app, including habit names, emojis, selected days, and completion status. This data is only stored locally on your device unless you choose to share it (see Section 3).
• In-App Purchase Data: If you choose to purchase a subscription, we collect information related to your purchase, such as the date of purchase, subscription type, and payment method. This information is processed by our payment processors in accordance with their privacy policies.

1.2 Cookies and Tracking Technologies

We may use cookies and similar tracking technologies to monitor activity on our app and store certain information. These technologies help us understand how users interact with the app and improve its functionality. You can manage your cookie preferences through your device settings.

1.3 Advertising Data

Keep Habits utilizes advertising to support its free features. We and our advertising partners may collect information about your usage of the app to personalize ads shown within the app. This may include your device information, IP address, and usage patterns. We use this data in accordance with applicable advertising regulations and industry best practices. You can learn more about your choices regarding personalized advertising in Section 5.

2. How We Use Your Information

We use the information we collect for various purposes, including:

• Providing and Maintaining the App: To provide and maintain the functionality of Keep Habits and its features.
• Improving the App: To analyze usage data and improve the app's performance, features, and user experience.
• Troubleshooting: To diagnose and resolve technical issues.
• Personalizing Ads (if applicable): To personalize the ads you see within the app (see Section 1.3).
• Processing In-App Purchases: To process and manage your in-app subscriptions.